Network with NHS private patient leaders from across the country and benchmark your PPU strategy
Hosted by The Leeds Teaching Hospitals NHS Trust, this focused national forum brings together PPU managers, finance and operational leads, and clinicians to share what’s working in practice, benchmark your approach and tackle common challenges head-on. Through real-world case studies, expert insight and dedicated networking time, you will leave with fresh strategies to improve your commercial decision-making, strengthen insurer relationships and build a more sustainable and confident private patient service within your trust.
With thanks to our sponsors Pharmacierge & Streets Heaver.

Driving NHS PPU growth
Hosted by Leeds Teaching Hospitals PPU
Shape and develop your PPU
With thanks to our sponsors
Attend as a sponsor
| 8:30 |
Registration, networking and refreshments
|
| 9:00 |
Welcome, chair’s opening remarks and introduction
Beth Barron, Director of Operations, Leeds teaching Hospitals NHS Foundation Trust
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| National update | |
| 9:10 |
Exploring financial, regulatory and capital governance with NHS private patient units
Katherine Francis-Browne, Senior Finance Manager, Income Delivery and Cost Recovery Team, Financial Oversight and Delivery Directorate, NHS England
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| Increasing profitability in your PPU | |
| 9:40 |
Running your PPU as a commercial business inside a non-commercial NHS system
Jo Johnson, Head of Nursing, Moorfields Eye Hospital NHS Foundation Trust
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| 10:10 |
Questions and answers with your speakers
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| Industry spotlight | |
| 10:20 |
Sponsored presentations with Pharmacierge
|
| 10:30 |
Sponsored presentations with Streets Heaver
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| 10:40 |
Sponsored presentations opportunity
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| 10:50 |
Questions and answers with your sponsors
|
| 11:00 |
Networking break
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| 11:20 |
Interactive discussion: Strengthening governance and commercial decision-making in your PPU
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| Leeds PPU showcase | |
| 11:40 |
Leeds private patient unit update: progress, development and maintaining momentum
Beth Barron, Director of Operations, Leeds teaching Hospitals NHS Foundation Trust
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| 12:10 |
Building your business case: securing executive buy-in for your NHS PPU
Beth Barron, Director of Operations, Leeds teaching Hospitals NHS Foundation Trust
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| 12:40 |
Questions and answers with your speakers
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| 12:50 |
Networking lunch
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| 1:50 |
Leeds Teaching Hospitals NHS Foundation Trust PPU Concept Walkthrough
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| Driving growth in your PPU | |
| 2:20 |
How to increase your PPU income without cutting costs
Emma Aherne, Private Patient Manager, Frimley Health NHS Foundation Trust
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| 2:50 |
Questions and answers with your speaker
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| 2:55 |
Interactive discussion: Optimising your NHS PPU growth and development
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| Working with insurers | |
| 3:15 |
Panel presentation: Building strong, collaborative partnerships with insurers
Chris Gilbert, Provider Management Director, Vitality
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| 3:30 |
Questions and answers with your insurers panel
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| 3:40 |
Networking break and meet the insurers
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| Meeting compliance requirements | |
| 4:00 |
CMA and financial compliance: PHIN submissions, governance and getting it right
Megan Dunaway, Hospital Engagement Lead, Private Healthcare Information Network
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| Developing a marketing strategy | |
| 4:15 |
Marketing NHS private patient units: building trust, visibility and engagement
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| 4:45 |
Questions and answers with your speakers
|
| 4:55 |
Close of day
|
Confirmed speakers to-date:
A strategic and transformational healthcare leader with over 23 years in the NHS and over 10 years of senior management experience across both NHS and PPU services. Previously serving as the Private Patient Manager in Harrogate, where I led the successful development of a dedicated private patient unit over three years—enhancing patient experience and expanding service capacity.
Subsequently appointed as Director of Operations at Leeds Teaching Hospitals NHS Trust, overseeing a broad and complex portfolio including Oncology, Abdominal Medicine & Surgery, Trauma Services, Radiology, and Pathology. I played a key role in the integration and relocation of services into a state-of-the-art Central Pathology Unit—driving clinical efficiency and service cohesion.
Now spearheading the transformation of Leeds’ private healthcare model, I am committed to delivering high-quality, sustainable services that generate reinvestment into NHS care—supporting long-term system resilience and improved patient outcomes.

With over ten years of experience in the NHS and a proven track record of delivering value in the commercial sector, Katherine has dedicated her NHS career to delivering results, particularly in cost recovery, overseas visitors, and the private patient’s space.
Her work has focused on improving patient outcomes, maximising cost recovery, and optimising income opportunities by working with NHS Trusts to improve operational processes. Katherine works closely with senior stakeholders from across government organisations and is an active member of HMT cross-government debt group.

Emma has 23 years of experience within the NHS specialising in Operations, Business Development and Improvement, Project and Programme Management, Recruitment, Team Leadership, People Management and Private Patients. Her extensive background provides a deep understanding of healthcare systems, enabling Emma to lead successful projects and initiatives that drive efficiency and quality across various areas of service delivery.

Megan leads the Hospital Engagement team who support hospitals in achieving full compliance with their requirements under the CMA Order. Megan has 14 years’ experience in the healthcare sector with a variety of experience across stakeholder engagement, operations, and business development. Megan joined PHIN in 2019 from HCA Healthcare where she led Customer Operations and Business Development functions within the pathology division. Prior to working in the private healthcare sector, Megan studied Nursing in Glasgow.
Chris is the Provider Management Director at Vitality and oversees the commercial, strategic and functional relationships between Vitality and all secondary care providers, he has a total of 7 years with Vitality and over 20 years of experience altogether in private health with prior roles at both Circle and AXA Health.
Hosted by The Leeds Teaching Hospitals NHS Trust
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Expected attendees
Past attendee feedback
"Very well set up, fantastic learning and networking day"
NHS Private Patient Business Development Conference, September 2024
"Very insightful into the current market and PPY future"
NHS Private Patient Business Development Conference, September 2024
"Central venue, good organization, inclusive. Excellent to have insurers in the room"
NHS Private Patient Business Development Conference, September 2024
"Good day, good networking, good experience"
NHS Private Patient Business Development Conference, September 2024
With thanks to our sponsors
Why sponsor this SBK Healthcare Forum
"Reinforced some of the ideas on pricing I have which will help me articulate back to my management"
NHS Private Patient Business Development Conference, September 2024
"Good to have them here"
NHS Private Patient Business Development Conference, September 2024
"Most useful"
NHS Private Patient Business Development Conference, September 2024


